by Methods for determining the value of a website Any resource on the network, if properly promoted, is able to bring a stable income. The topics and purpose of resources are different. Some are business cards of companies that help in the sale of goods or services, while others make money by selling ad space or participating in affiliate programs. For sellers and buyers, it is important to correctly determine the cost of a resource in order to maximize profit.
You can use online services to estimate the value of a website. For example, on the siteprice.ru service, various parameters are taken into account, such as the age and name of the domain, the size of the TIC and PR, the number of visitors, and the costs necessary to maintain the resource as well as the income that it brings. Automatic services do not take into account many other factors, so they give an approximate estimate that can be considered as the minimum for a particular web resource.
If you perform an independent calculation of the cost, you will have to take into account the main indicators of the resource:
- To what level does the domain name belong, how short and beautiful it is. The value of the second level domains is higher compared to the first.
- What is the topic of the site. The most popular are entertainment resources, social networks, online stores, resources dedicated to construction, real estate or cars.
- What indicators of TIC and PR does the web resource have? The higher they are, the better.
- What is the attendance of the resource and the number of subscribers. Sites with high traffic have more opportunities for monetization. When changing the owner of a personal blog, it can lose the main readers and subscribers. This must be taken into account when buying a web resource.
- What design and software part does the site have? The more professional and beautiful a website design is, the more expensive it is. Resources built on free platforms are cheap compared to a paid platform.
- What is the age of the resource. Resources whose age is from 3 years and more deserve great respect in the network.
- How many pages the resource has and how many are in the index.
- What is the ratio of costs to profit from the site. Usually this criterion is the most important for assessing its value. To calculate the average income earned by the Internet resource for a month throughout the year, multiply by 6-12 months. This result is the cost of an online resource.
